Genius Brands International has entered into an exclusive representation agreement with Spiral International, a subsidiary of Etcetera Group, to launch GBI’s animated TV series across all media in Latin America.

“Latin America is a top priority for GBI’s international expansion, and we believe our content with a purpose, which is developed with localization in mind, will fill a vital niche in the Latin American marketplace overall,” Andrew Berman, senior vice president of global content sales, GBI. “Zasha (Robles)’ knowledge of the local, regional and national media platforms throughout Latin America, as well as his vast experience and long-standing relationships with broadcasters, cable networks, digital and other new media resources, will be extremely beneficial in guiding our selection of local and regional partners that share our vision for launching GBI’s portfolio of children’s media content into the region.”

Among GBI’s content portfolio to be represented by Spiral International are

Baby Genius, “Secret Millionaire’s Club,” “Stan Lee’s Mighty 7” and “Thomas Edison’s Secret Lab.”